Last updated: June 2026
This page explains how The Shoe Recommender makes money and what that means for you as a reader. We believe you deserve to know this plainly, before you click anything on this site.
The Shoe Recommender participates in affiliate marketing programs, including the Amazon Associates Program, Running Warehouse's affiliate program, and affiliate programs run directly by individual shoe brands. These programs let us earn a commission by linking to products on their sites.
In plain terms: when you take our fit quiz and we recommend a shoe, the link to buy that shoe may be an affiliate link. If you click it and buy something, whether that exact shoe or anything else during that shopping session, we may receive a small percentage of that sale. You pay the same price either way. It costs you nothing extra.
We built this site because we were tired of guessing which shoe was actually right, and we don't want to become the thing we were trying to avoid. Every recommendation is based on what we genuinely believe fits your feet and how you run, not on which program pays the highest commission. If a shoe we don't earn a commission from is the right call for you, we'll still recommend it.
The Federal Trade Commission (FTC) requires anyone who earns money through affiliate links to clearly disclose that relationship to their audience. We're glad it's required, honestly, because we think you should know this regardless. Trust is the entire point of this site, and that means being upfront about how it's funded.
If anything here is unclear, or you want to know more about how a specific recommendation was made, reach out any time at shoe.recommender@gmail.com or visit our Contact page.